Health insurance leads are for agents and brokers who are looking
for customers who are requesting health care insurance. Someone may see
a commmerical on television, visit a web site, and request a particular
type of insurance. Health insurance leads are usually sought by two
types of agents and brokers: Those who want fresh leads and those who
want to buy health insurance leads at a discount, even if they are a
few days old. Most companies that sell health insurance leads are
willing to provide for both types of clients.
Most of the
time, a person or web site offering health insurance leads will not
require a minimum or maximum purchase. The payment for the health
insurance leads is due when they are purchased. Of course, the fresher
the lead, the more the health insurance lead will cost. Some companies
offer a guarantee that leads are any older then a certain amount of
days, such as three.
You are also offered a wide variety of
leads from which to choose. This means you can pick the health
insurance leads for which you are looking. You can determine your own
criteria when you are selecting health insurance leads, including
state, income range, health, etc. What drives the price for many health
insurance leads is the market. While some areas of the country can
command a premium price, some do not. Therefore, leads in certain
geographical areas may be lower than those in other areas.
There
are two types of health insurance leads: exclusive and shared. Some
areas have such a demand, that health insurance leads in that area are
available on a shared basis. That means that a number of different
agents may be able to have them up for sale. This situation calls for a
first-come first-serve basis. Whoever buys the lead first will be able
to contact a potential client. Exclusive health insurance leads are not
shared among agents.